DEJENU & CO.

Fine jewellery

Bespoke jewellery at prices so good, you’ll think you’re dreaming.







  • made in Canada

Personalized consulting with a graduate gemologist. Unbeatable value and service.

graduate gemologist and consultant. nO MATTER THE MATERIAL, THE DESIGN, OR OCCASION, Dejenu & Co. will be there to answer any questions, and give you the knowledge and confidence to make informed buying decision.

Craftsmanship comparable to Tiffany’s or Birks.

Dejenu & Co.’s integrity doesn’t only reflect in the quality of jewellery we make, in our high standards, or quality of service, but in our ability to ultimately save you money. 

Why are your prices so low?


Dejenu & Co. is a direct to consumer business. Operating this model means that we don’t have a brick and mortar store. This allows us to carry on the savings of us not having to pay for rent or utilities, over to you, the customer. Dejenu & Co.’s network of top quality bench jewelers, AND gemstone wholesalers enables us to price our custom jewellery so competitively.

4 C’s

Carat 

Carat refers to the weight of a gemstone, and not a dimentional measurement. Not to be confused with karat, which refers to the purity of gold.

Clarity

Clarity grades communicate the relief, location, and size of inclusions in a diamond. 

Dejenu & Co. only sources “FL”-“SI1” quality diamonds.

Colour

Colour is graded on a “D”-“Z” scale. “D” representing colourless diamonds, while “Z” refers to diamonds with a saturation of colour. Anything past “Z” is considered “Fancy”... we have those too.

Dejenu & Co. only uses “D”-“I” quality diamonds.

Cut

Cut grade is a qualitative analysis of the facet proportions, symmetry, and polish of a diamond. Graded on a scale from “Excellent”-“Poor”. Stones with an Excellent Cut, Excellent Symmetry, and Excellent Polish are known as, “Ideal” cut diamonds.

Dejenu & Co. only source “Excellent”-“Very Good” quality diamonds. 

Only the finest, Only the best